Technology

Location Analytic Market Development Opportunities and Trends in Global Industry 2019 to 2026

Big Market Research Market Reports has announced the addition of the “Global Location Analytic Market: Industry Analysis, Opportunity Assessment; 2019 – 2026“report to their offering.

Global Location Analytic is valued approximately USD 9.1 billion in 2018 and is anticipated to grow with a healthy growth rate of more than 16.6% over the forecast period 2019-2026. Location analytics can be defined as the methodology to detect location or geography of business-based data. It allows companies and organizations to merge 3-D data with conventional BI data. This spatial data is collected using various data sources such as cameras, sensors mobile devices, global positioning systems (GPS), and social media channels. Location-based analytics help in collecting location-centric data, which guide in making strategic business decisions. Location analytics includes interpretation and analysis of estimated information with its location or geographical component.

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Location analytics is also used for predictive analysis, increasing adoption by small and medium enterprises and for market intelligence, which enhance the growth of market globally. The rising demand for location data by military of any country to identify the exact location of troops and opponent activities on a map, helping in making better decisions and present strategic advantages. The growing large volume of data through connected devices are leading to increased use of location analytics solutions over the forecast period of 2019-2026.

Location analytics can be applied for prevention of disasters. Historical data can be analyzed on a map to identify which areas are historically affected by disasters and to provide safety to disaster-prone areas. Real-time location analytics are helpful to courier services which need to keep track of the location of freights and delivery vehicles in real time. Location analytics tools can be beneficial for military purposes

The regional analysis of global Location Analytic is considered for the key regions such as Asia Pacific, North America, Europe, Latin America and Rest of the World. The Europe is the leading region across the world. Factors such as, rising population & urbanization, rapid industrialization, increase in disposable income, enabling organization to make better decisions about customers, suppliers and asset location, witnessed to expand the growth of Location Analytic market over the forecast period of 2019-2026.

Major market player included in this report are:

  • SAAS Institute
  • ESRI
  • Oracle
  • Pitney Bowes
  • Microsoft
  • Galigeo
  • Cisco Systems
  • IBM
  • Purple
  • GeoMobyl

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming eight years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within each of the regions and countries involved in the study. Furthermore, the report also caters the detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, the report shall also incorporate available opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:

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By Component:

  • Solutions
  • Services

By Solution:

  • Geocoding and Reverse Geocoding
  • Data Integration and ETL
  • Reporting and Visualization
  • Thematic Mapping and Spatial Analysis
  • Others

By Service:

  • Consulting
  • Integration and Deployment
  • Support and Maintenance

By Application:

  • Risk Management
  • Emergency Response Management
  • Customer Experience Management
  • Remote Monitoring
  • Supply chain Planning and Optimization
  • Sales and Marketing Optimization
  • Others

By Vertical:

  • Retail,
  • Manufacturing
  • Government & Defence
  • Media & Entertainment
  • Transportation & Logistics
  • Energy & Utilities
  • others

By Regions:

  • North America- U.S., Canada
  • Europe- UK, Germany.
  • Asia Pacific: China, India, Japan
  • Latin America: Brazil, Mexico, Rest of the World

Furthermore, years considered for the study are as follows:

  • Historical year – 2016, 2017
  • Base year – 2019
  • Forecast period – 2019 to 2026

Target Audience of the Global Market in Market Study:

  • Key Consulting Companies & Advisors
  • Large, medium-sized, and small enterprises
  • Venture capitalists
  • Value-Added Resellers (VARs)
  • Third-party knowledge providers
  • Investment bankers
  • Investors

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Table of Contents

Chapter 1. Executive Summary

1.1. Market Snapshot

1.2. Key Trends

1.3. Global & Segmental Market Estimates & Forecasts, 2016-2026 (USD Billion)

1.3.1. Location Analytic Market, by Implementation Type, 2016-2026 (USD Billion)

1.3.2. Location Analytic Market, by Measurement Technology, 2016-2026 (USD Billion)

1.3.3. Location Analytic Market, by Cell Type, 2016-2026 (USD Billion)

1.3.4. Location Analytic Market, by End User, 2016-2026 (USD Billion)

1.3.5. Location Analytic Market, by Region, 2016-2026 (USD Billion)

1.4. Estimation Methodology

1.5. Research Assumption

Chapter 2. Global Location Analytic Market Definition and Scope

2.1. Objective of the Study

2.2. Market Definition & Scope

2.2.1. Industry Evolution

2.2.2. Scope of the Study

2.3. Years Considered for the Study

2.4. Currency Conversion Rates

Chapter 3. Global Location Analytic Market Dynamics

3.1. See Saw Analysis

3.1.1. Market Drivers

3.1.2. Market Challenges

3.1.3. Market Opportunities

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Jena Davydova

Chief editor of review team at The Innovative Reports and Market Research Analyst, Jena is an expert in the area of B2B and SaaS related products. She has worked for several B2B startups in the past and gathered a lot of first hand knowledge about the industry during that time.

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